“Build & Bond” Hackathon
Overview
“Build & Bond” is an internal hackathon at Gloat. I was asked to create a brand identity around the concept of a futuristic workshop: a world where building, tools, and technology come together for a collaborative team event.
Design ConceptI built the visual language from isometric elements. I generated the base elements in Gemini, then used Illustrator's AI to render those same elements from every angle, giving me a full set of consistent isometric objects, tools, gears, and building blocks. I placed them on a grid so they feel like they're floating through space, reinforcing the workshop-in-motion idea. The page also shows all the logo options that were explored, including the final selected mark.
Visual SystemThe identity extended across a range of touchpoints: posters, cushions, and a repeating pattern used as a runner mat. Colors and typography follow Gloat's brand system throughout.
Logo options
Office posters
Pillow design
Pattern design